NewsIQ Analytics

Proprietary research tools and audience insights to power your campaigns

NewsIQ Analytics

Proprietary research tools and audience insights to power your campaigns

What we know about our consumers helps you better understand yours

Our unique Consumer Insights Tool enables us to monitor audience behavior on News Corp properties as they engage with your campaign. We take an in-depth look at their content preferences, content sentiment, demographics, and much more to help inform your current and future marketing campaigns and decisions.

How to Use NewsIQ's Exclusive Consumer Insights Tool

Better understand the consumers who are actually engaging with your campaign

Uncover untapped audiences

Augment your understanding of your existing 1st party audiences